Art Direction | Motion | Illustration 

Artist Originals



Artist Originals is an independent record label and a division of JioSaavn established to amplify independent South Asian talent around the world, and pioneer a way for artists, streaming platforms and record labels to work together.

I worked with the brand on multiple releases with independent musicians, to create tailor-made content to best support their music.











Dansa- SIXK

   








My Jam- SIRI













Mai ni Meriye- Lost stories, Jonita Gandhi, Ashwin Adwani





One of the campaigns run for mai ni meriye surrounding the theme of nostalgia of being a 90s kid















Sufi- Raghav















Global Desi Hits- Curated playlist by Artist Originals













Other Releases